iHeartRadio Music Awards Places In Twitter's Top 10 Trending Music Topics Worldwide
New York – December 14, 2015 – The iHeartRadio Music Awards captures the attention of Twitter users worldwide and secures the No. 7 spot on Twitter's Top Music Trending List of 2015 with #iHeartAwards. Launched in 2014, the iHeartRadio Music Awards is a star-studded, three-hour event featuring live performances, storytelling, surprise guests and first-time duets and collaborations.
The event generated more than 14 billion social media impressions throughout the promotional period of the show, nearly 75 percent more than last year's 8.5 billion and almost triple that of the Academy Awards. The event was also one of the first ever to engage fans through live behind-the-scenes Twitter Periscope broadcasts.
The iHeartRadio Music Awards celebrate the hottest music and artists heard across iHeartMedia's broadcast radio stations as well as on iHeartRadio, which delivers everything listeners want in a free all-in-one digital platform.
Earlier this year, iHeartMedia announced the iHeartRadio Music Awards will return on Sunday, April 3, 2016 and will feature a live broadcast across three networks: TBS, TNT and truTV. The awards will also broadcast live on iHeartMedia's radio stations nationwide. More details will be announced early next year.