In the new original podcast, 13-year-old Knowa will spotlight Gen-Z perspectives on politics, culture and community through weekly interviews and commentary

Listen to the trailer now HERE

NEW YORK – July 23, 2025 – iHeartMedia, the No. 1 podcast publisher globally according to Podtrac and Reasoned Choice Media today announced “Now You Know with Knowa De Baraso” the debut podcast from Knowa De Baraso, the 13-year-old political commentator on the rise who made waves with his direct, sharp and witty commentary throughout the 2024 presidential election cycle. The first episode will be available on Wednesday, July 30 on the iHeartRadio app and everywhere podcasts are heard.

“Im excited to launch ‘Now You Know’ in partnership with iHeartPodcasts and Reasoned Choice Media. As many of you know, I’m usually on the other side of the mic, and I’ve built my presence on knowing when to speak up — and now, I’m bringing that same energy to my side of the mic,” said De Baraso. ”This show is where culture, politics, and real conversations meet, and I’m excited to use my voice in a way that’s honest, elevated, and unapologetically me. You know my name — now let’s talk about what really matters.”

De Baraso gained national attention last year after a viral exchange with a Fortune 500 CEO at the Democratic National Convention in Chicago. His quick-witted responses resonated widely, leading to numerous appearances on national platforms and television shows.

In the new original series, De Baraso will explore some of today’s most pressing topics. With a fearless approach to tough questions, he will invite prominent politics, celebrities, influencers, and policy experts to discuss solutions for a more just and equitable future. The first episode will feature a special conversation with Mia Thornton and Incognito about school vouchers, entrepreneurship, and how De Baraso got his start as a prominent political influencer.

“Now You Know with Knowa De Baraso” is the newest show from iHeartMedia’s political podcast network, Reasoned Choice Media, founded by Charlamagne Tha God, Angela Rye and Chris Morrow. The network provides a platform for diverse voices and perspectives across today's most important social and political conversations. 

“Knowa is a breath of fresh air that's critically needed in today's toxic political environment," says RCM's Angela Rye. “We're excited to partner with Knowa in ushering in a new era in how young and old alike talk about the issues that impact us all."

The first episode of “Now You Know with Knowa De Baraso” will be available on the iHeartRadio app and all major podcast platforms beginning Wednesday, July 30.

“Now You Know with Knowa De Baraso” is distributed by iHeartPodcasts.

Assets: Podcast cover art is available for download HERE. 

Show Page: https://www.iheart.com/podcast/1119-now-you-know-with-knowa-d-286740446/

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About Knowa De Baraso

Knowa De Baraso is a 13-year-old political influencer and host of Now You Know with Knowa De Baraso. With a bold media presence, undeniable charisma, and a natural command of the spotlight, Knowa has quickly captured national attention. Blending pop culture appeal with a sharp sense of purpose, he’s become one of the most talked-about young voices in the country. His influence extends far beyond politics. Drawing fans from all walks of life and earning him constant features in major outlets like Newsweek, MSNBC, Variety, and countless others. Whether on television, on stage, or behind the mic, Knowa De Baraso exemplifies how the next generation is actively engaging in political discourse and striving to shape a more equitable future.