New Podcast Episodes Post on Fridays and Sundays with the Broadcast Version of the Show Continuing to Air on Public Media

NEW YORK – July 15, 2025 – Futuro Media and iHeartMedia today announced that the “Latino USA” podcast has joined the My Cultura Podcast Network, iHeartMedia’s network dedicated to elevating Latino voices and stories. Hosted by Pulitzer Prize-winning journalist Maria Hinojosa, “Latino USA” is the longest running Latino news and culture program in the nation, airing weekly on 387 public radio stations across the United States and Canada. While PRX will continue to distribute Latino USA via public radio stations, iHeartMedia’s My Cultura Podcast Network will now distribute the podcast version of the show on iHeartRadio and everywhere podcasts are heard.

The My Cultura Podcast Network launched May 2021 in collaboration with Enrique Santos, iHeartMedia’s top-rated on-air personality and President and Chief Creative Officer of iHeartLatino. Since launch, the network has seen steady listener growth and has become home to more than 60 podcasts including hit series “Chiquis and Chill,” “Princess of South Beach,'' “Wrestling with Freddie,” “Sacred Scandal,” “Radio Ambulante,” “Magical Rewind,” “He Said, Ella Dijo with Eric Winter and Roselyn Sanchez,” “Enrique Santos Podcast,” “You vs You with Lex Borrero” and many more. In tandem with the network’s fourth anniversary this past June, it was announced that Eva Longoria and her studio Hyphenate Media Group joined actor, producer, entrepreneur and activist Wilmer Valderrama as stakeholders of My Cultura. Listeners can find the full catalog of My Cultura podcasts here.

“’Latino USA’ is a cultural institution that has positively shaped the way the Latino community is perceived through high-quality journalism and relentless authenticity,” said Leo Gomez, head of iHeartMedia’s My Cultura. “Being able to share these stories with more listeners nationwide thanks to our new partnership matters more than ever before.”

Founded in 1993, “Latino USA” elevates the voices of Latinas and Latinos through authentic storytelling and truth-telling journalism. Winner of the George Foster Peabody Award, Latino USA’s community-centered reporting leverages the power of journalism to meet the moment and drive change. Joining the My Cultura Podcast Network is an opportunity for “Latino USA” stories to reach more listeners than ever at this critical time in our country, making Futuro Media more resilient as an independent news nonprofit.

“‘Latino USA’ continues to excel, exceed, and push the boundaries of excellence. Our new partnership with iHeartMedia’s My Cultura is proof that after three decades on the air, our show is considered essential listening for people who care about fact-based journalism, extraordinary storytelling, great conversations, and award-winning investigative reporting,” said Maria Hinojosa, host and executive producer of “Latino USA” and founder of Futuro Media.

“All of this matters because Latinos continue to be the fastest growing demographic in our country and yet the most misunderstood,” said Hinojosa.

In the weeks ahead, “Latino USA” listeners can expect to hear humanizing accounts of breaking news that matter to Latino communities, including an update on legal work to stop extreme immigration enforcement actions. In addition to insightful current events reporting, listeners can expect features on Latino arts, popular culture and lifestyle, including an ode to telenovela villains and a spotlight on an LA soccer club for women.

“Our legendary show, “Latino USA,” is entering a new era with podcast distribution through iHeart, enabling us to reach a larger audience at a time when Latino voices and stories are crucial to understanding the complexities of our country and its communities,” said Peniley Ramírez, executive producer of Latino USA and Co-CEO and Executive Director of Futuro Media.

“We’re proud to celebrate this meaningful new chapter, remaining rooted in public media while joining a network that truly values the vital role Latinos and Latinas play in shaping U.S. society,” said Ramírez.

About Futuro Media

Futuro Media is an independent, non-profit news media organization and podcast studio founded in 2010 by Pulitzer Prize winner Maria Hinojosa. Based in Harlem, NYC, Futuro Media produces the Peabody Award-winning Latino USA, the longest-running public radio Latino news and cultural program, which celebrated 30 years on the air in 2023, Futuro Studios, focused on original podcasts and programming including Pulitzer Prize-winning podcast Suave, and acclaimed podcasts La Brega, Anything for Selena, and The Sum of Us, and our IRE and Murrow award-winning Futuro Investigates, our investigative journalism arm that produced the USA v. García Luna podcast, the After Uvalde: Guns, Grief & Texas Politics documentary. Futuro Media’s 2024 collective audience reach was over 10M.

About Latino USA

Anchored by Pulitzer Prize-winning journalist Maria Hinojosa since 1993, Latino USA is a weekly, nationally syndicated Peabody Award-winning public radio program and podcast, disturbed by PRX and iHeartMedia respectively, produced by Futuro Media, airing on 387 public radio stations across the US and Canada and earning over 500K weekly listens. Celebrating 30 years on air in 2023, Latino USA explores the lived experiences of Latinos and Latinas in the U.S. The show blends investigative journalism, compelling personal narratives, and thought-provoking conversations, centering diverse voices and perspectives. Committed to elevating the voices of Latinos and Latinas through authentic storytelling and groundbreaking journalism, Latino USA continues to inform, engage, and inspire audiences nationwide.