Clear Channel Radio’s iheartradio Mobile App Available in Toyota Vehicles Starting 2011
Clear Channel Radio’s iheartradio Mobile App Available in Toyota Vehicles Starting 2011
Unveiled at 2011 International CES, Toyota Entune™ Multimedia System Includes the Popular Mobile Music and Radio App
America’s Favorite Radio Stations Now on the Road, Wherever You Go
SAN ANTONIO and LAS VEGAS – January 5, 2011 – Clear Channel Radio today announced the inclusion of its popular and fast growing mobile application, iheartradio, in the Toyota Entune™ multimedia system, which will be unveiled at the 2011 International Consumer Electronics Show.
Toyota Entune leverages the customer’s mobile phone to create a richer in-vehicle experience that offers fully integrated and upgradeable navigation, entertainment, and information services. Thanks to the addition of iheartradio, Toyota Entune will allow Toyota customers to access more than 750 of America’s favorite local radio stations, as well as unique celebrity-hosted channels from Christina Aguilera, Eagles, and Weezer, local traffic reports and commercial-free shows from Ryan Seacrest, Elvis Duran and the some of the best DJs and hosts from across the country. To date, more than 11.5 million users have downloaded the iheartradio application to their own mobile devices.
"Clear Channel Radio is gratified that Toyota has selected our iheartradio mobile app to ensure that America's favorite radio stations travel the roads with Toyota vehicle drivers, wherever they go,” said John Hogan, President and CEO, Clear Channel Radio. “Working with Toyota's engineers and developers to combine our quality audio and information content with the famed Toyota brand has been a seamless and fruitful partnership that will enhance the in-car entertainment and driving experience. Leveraging this new generation of on-board vehicle platforms is just one more aspect of Clear Channel's total digital strategy, helping us serve the needs of our nationwide audience – whatever their location may be."
The iheartradio content will be available in select Toyota vehicles beginning in 2011. For more on iheartradio, please visit www. iheartradio.com